The 3 ingredients
Audience — which List of prospects
Pick an existing List (one that a Watchlist Agent feeds) OR create a new one on the fly.
Sequence — the message flow
Guhan seeds a default 3-step sequence (invite → wait → DM). You can rewrite entirely.
- Product — which of your products this campaign is selling (default: your first product)
- Handoff preference — what happens on reply (Guhan drafts / auto-send / always hand off)
- Auto-enroll — automatically enroll new List members OR require manual approval
Step-by-step
1. Open the create panel
- Sidebar → Outreach Agents → + New Outreach Agent
- Home → Create Outreach Agent button
2. Name it
Something descriptive: “US SaaS VPs — funding hook”, “Enterprise Sales Directors follow-up”, etc.3. Pick your audience
Two ways: Existing List:- Dropdown → pick a List. Prospects already in that List + future arrivals get enrolled.
- + Create List inline → gives you a fresh empty List
- You’ll need to bind a Watchlist Agent to feed it (either now or later)
4. Pick a product (optional)
If you have multiple products, pick which one this Outreach Agent is selling. The message agent uses the product’s value props to write outreach. Only one product? Auto-selected.5. Build the sequence
You’ll see the sequence canvas OR the stair view (depending on your mode). By default, Guhan seeds:- Keep the default and edit later
- Rewrite now — see Build a sequence for the full walkthrough
- Start from a template — pick one of Guhan’s pre-built sequence shapes
6. Assign a sender
Under Senders, pick which of your connected sender accounts handles each channel:- LinkedIn steps → pick a LinkedIn sender
- Email steps → pick a Gmail / Outlook sender
- WhatsApp steps → pick a WhatsApp sender
7. Configure enrollment behavior
- Auto-enroll (default) — every new prospect in the audience List gets enrolled automatically
- Manual enroll — new prospects wait for you to approve (from the Outreach Agent detail page)
8. Configure handoff behavior
When a prospect replies, what should happen?- AI drafts + auto-send — Guhan writes a response + sends it (only for confirmed follow-ups)
- AI drafts + hand off — Guhan writes a draft; you approve in the Inbox before it sends
- Always hand off — no AI drafts; every reply gets a plain “reply here” task in your Inbox
9. Launch
Click Launch. Guhan:- Marks the agent as active
- Starts enrolling prospects from the audience List
- First message drafts start generating within 2-5 minutes
- Actual sends fire during your sending window
After launch
You land on the Outreach Agent detail page:- Overview — sent count, reply count, meeting count, sequence stats
- Sources — which Watchlist Agents feed this Outreach Agent’s audience
- Leads — table of everyone enrolled, with per-prospect status
- Sequence — the graph / stair view; edit anytime
- Settings — name, product, senders, handoff pref, auto-enroll
Pausing, editing, cloning, deleting
Pause
Pause
Sends stop; in-flight sequences hold in place. No new enrollments. Resume anytime.
Edit sequence
Edit sequence
Pause the agent → make changes → Publish → Resume. Guhan versions your sequences — in-flight prospects use their old version until their next step.
Clone
Clone
Copy the whole agent (audience, sequence, senders, settings) into a new one. Good for A/B testing message variants.
Delete
Delete
Ends the agent permanently. In-flight prospects stop mid-sequence. Prospects stay in the List — you can start a new Outreach Agent against the same List.
Related
Build the sequence
Deep-dive into the canvas + stair views.
Launch checklist
Pre-launch verification checklist.
