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A List is a group of prospects that a Campaign works through. Prospects get into a List through Import leads on the Prospects page. You then review who was added here, and choose the List as the audience when you build a Campaign. Common ways to split Lists:
  • By persona: “Enterprise VPs”, “RevOps managers”
  • By market: “US SaaS”, “EU fintech”
  • By motion: “Funded in the last 90 days”, “Engaged with a competitor”

How prospects get into a List

Open Prospects in the sidebar and click Import leads. Choose a source, then choose a List in step 2: an existing one, or Create new list.

People search

Describe who fits (titles, seniority, location, industry, company size). Guhan finds matching people.

Buying signals

Add people only when something happens: a funding round, a new executive, a post about your topic, engagement with a competitor.

CSV upload

Upload people you already have and map your columns.

Create lead

Add one person by hand.
Already have the people in Guhan? Filter the table on the Prospects page, select them and choose Add to list. New list on the Lists page creates an empty List with just a name. Fill it afterwards with Import leads, or with the shortcuts on the List’s own page (details). A List can be fed by one search or signal, plus any CSV uploads or manual adds you do on top. To run a different search, create another List, or use Clone list from a row’s menu on the Lists page to duplicate a List and its settings. On the Lists page, Source shows what feeds each List: the signal’s name, Search only for a people search with no signal, or CSV upload, Manual or Copied from list. Status is Active while a source is running, Paused when it is paused, and Draft for a List that has no search or signal yet.
The Lists page: each List with its source, status and number of prospects. New list is at the top right

The Lists page: each List with its source, status and number of prospects. New list is at the top right

New list asks only for a name. The new List starts empty

New list asks only for a name. The new List starts empty

What happens after people are found

Everything Guhan finds goes through a short sequence before it shows up as a prospect: your filters are applied, competitors and Do Not Contact entries are removed, and Guhan writes a research brief and a fit rating. How prospects get added walks through each step and explains what you pay for.

The List page

Open a List from Lists in the sidebar. It has three tabs:
  • Prospects: everyone in the List, with the fit rating, search, filters and export.
  • Sources: the search or signal feeding the List, whether it is on, and its watch activity (found, added, rejected).
  • History: a log of edits made to the source.
On the same row as the tabs you will find the One-time or Ongoing badge, the List’s status, the Pause (or Resume) button for the source, Edit, Import (CSV or add manually), Enrich (enrich the whole List) and a menu with Delete list.
A List's page: the Prospects, Sources and History tabs, the One-time or Ongoing badge and status, and the Pause, Edit, Import and Enrich buttons and menu

A List's page: the Prospects, Sources and History tabs, the One-time or Ongoing badge and status, and the Pause, Edit, Import and Enrich buttons and menu

Ongoing or one-time

When you set up a search or signal you choose a schedule:
  • Ongoing: Guhan keeps looking and adds new matches as they appear. You can set daily, weekly and monthly limits so a List does not grow faster than you can work it.
  • One-time: Guhan runs the search once, up to the number of people you set (or the time window you pick for post-based signals), then stops. A One-time badge shows on the List.
Details are in Import leads.

Limits on a List

  • CSV uploads, manual adds and clones count toward your active-prospect limit: 1,000 active prospects per sender (your licenses plus any extra senders). Prospects who unsubscribed, were stopped or finished a sequence do not count. Prospects found by a search or signal are not held to this limit, because you pay credits for them as they are found.
  • Finding prospects costs credits. See How prospects get added and Plans and credits.

Removing prospects and deleting a List

  • Remove a prospect from outreach from the List page (row menu, or select several) or from the prospect’s page. They stay in your workspace, but their status becomes unsubscribed and any active sequence for them stops. See Prospects.
  • Delete a List from the List page menu or the Lists table (the menu on each row). This permanently removes the List, every prospect membership in it, and the source that fills it. The people themselves, and their membership in other Lists, are untouched. Deleting is blocked while a Campaign uses the List as its audience, so remove it from the Campaign first.
Each row's menu on the Lists page: Edit list, Clone list and Delete list

Each row's menu on the Lists page: Edit list, Clone list and Delete list

Import leads

Search, signals, CSV and manual add, in detail.

Signal catalog

All nine buying signals and their options.

How prospects get added

Filters, the fit rating, and what each search costs.

Reviewing prospects

What to check after the first prospects are added and how to tighten.